A new client of mine pointed out to me recently that I was patronizing a national chain when it would serve my business, my community and me better to be supporting a locally owned company providing the same products. I admitted to him that it was … [Read more...]
posted on March 6, 2013 by
Buying into sequester effect could cripple small business in worst way
The sequester, the federal government’s forced reduction of more than $85 billion this year (part of more than $1 trillion in cuts over the next decade), appears ominous. No matter how those cuts affect Americans, small business owners need to put … [Read more...]
posted on November 17, 2012 by
Why promoting Small Business Saturday is good for every small business
Small Business Saturday, which is Nov. 24 this year, garners great attention, in part because its main sponsor, American Express, has been advertising it heavily for the last few weeks. Small Business Saturday, whose motto is Shop Small, encourages … [Read more...]
Bob Graham is CEO of Bigger Pie Strategies. He has more than two decades of experience in marketing, public relations and journalism.
