The days of building a website and leaving it alone for months or years are gone. Small businesses need to have a strong Internet presence where their clients can find accurate, up-to-date and fresh information about the expertise and services any … [Read more...]
posted on October 12, 2010 by
Create mystery, tension in your company’s name, tagline
When I created Bigger Pie Strategies, I thought long and hard about the name and my tagline. I knew that each would play a critical role in my marketing. But I got things wrong. They aren’t just a part of my marketing; they are my marketing to small … [Read more...]
Bob Graham is CEO of Bigger Pie Strategies. He has more than two decades of experience in marketing, public relations and journalism.
